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First Research customers and then research products
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First Research customers and then research products
We are a market-oriented, consumer-oriented concepts are familiar, but to really think of their problems become our starting point, and implement the marketing practice, but it is not easy.
From a few pieces of small businesses, we can see that the status quo. Time to participate in international photographic equipment exhibition, in the production of beautiful, colorful color film promotional materials, see a film and an international brand of domestic film information. The former is only one, in a large color photo of the number of sites around the superposition of a small color photo, photos next to each have a line of text, an explanation of the film model. Photo excellent visual effects, film type-one correspondence with the photo effect is very intuitive. The latter spared no expense to produce a complete set of data, a separate model for each film pages are set out various technical parameters, and have painstakingly mapped the very complex production process flow diagram. But it was not able to be seen as models for this type of film with Peter shoot photos of effects of the difference. Moreover, in advertising creativity, the Chinese-made film highlighting ‘the revitalization of the national industry’, called for everyone to use domestic products. The international brands, it stresses that its products to consumers ‘spice of life’.
Again, one manufactured in China Construction Bolt Germany-funded enterprises, in their corporate brochure put pieces of the use of its products, photographs of famous buildings, such as 80000 people in Shanghai Stadium, the quality of its products are not self-evident, very convincing. While another large-scale domestic building materials manufacturing companies, their corporate brochure filled with pictures inside the heads of luxury offices, style factory gate, ‘the advanced production equipment’, ‘first-class factories’, as well as a symbol of
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