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Five innovative sales support database

 PAGE \* MERGEFORMAT 13 Five innovative sales support database Database construction and use in the role of different periods are not as familiar with the use of data in that there are many articles do, we quantified the database itself as a standard, that is, the security of data, efficacy, and sources rate, the data of all the energy of their own future, the database will be a key element of the whole system, how to make the database becomes more efficiency, how to make the database as the key to future data sales, data intrinsic to the development of the database will be an important source of innovation . The innovation requirements for the database, after the initial stage of the data since it is very important, at present, many companies limited information on the data as a whole improved in the development of data and use of data is relatively backward, that is, the data several years later, become a file has been managed, there is no develop and use, some of the data through the first use, they would lose their effectiveness, the same data becomes no sense, there are a large number of enterprises for the use of data existence of blind spots, that is, the database biased understanding of sales, which is inherent in the role of the data did not play, is user-driven data, operations, and neglect their own research and development data. Innovation and marketing innovation in the database the database will be the future sales model can not be an integral part, if the stay in a large number of data management and storage, there are also will lose the significance of the establishment of a database. Building databases currently on the market more obvious problems, general collecting and after corporate screening, has gradually established their own conditions of sale are consistent with the conventional data, also known as customer base or potential customer base, it is not entirely controlled by some of the data, such data on a large number of idle and can

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