Five Forces Analysis of marketing solution product unsalable!.docVIP

 PAGE \* MERGEFORMAT 11 Five Forces Analysis of marketing solution product unsalable! Actual proof of the market: 80 percent are unsalable products around the state! , If not correctly analyze the product because of poor sales (especially new), Marketing From EMKT. high-level department would first go to the market: new project before the market research do not go through? There is not a fee to support new product introductions do? Marketing Department will then blame the sales department: how not to implement company’s new promotional policy? How is not timely feedback after the listing of new products to the marketing department? Sales staff will be Zhima line: how not work hard? The boxes that the new push is not listed? Not be placed in the best new location and the largest display surface? Ever since, the big companies in the mass defect suddenly appears without any reservation on: active each other try to get credit, there was anything wrong with passing the buck! Then, the product unmarketable in the end who is at fault? I analyze the following aspects from the product unsalable reasons: 1, brand influence: Almost all the brand the greater the influence of the product, the smaller the proportion of unmarketable products; the other hand the greater! Brands, from the functions of speaking, the marketing center has a marketing department and sales department, marketing department is responsible for new product planning and market research, feasibility study analysis, product promotions, etc. to guide policy makers in terms of work, approach; Sales main function is the implementation of marketing programs, the implementation of product promotion policy, market information and feedback to the marketing department and other aspects of the work! At the same time, market competition, such as the smoke of war, today, brand companies are increasingly focused marketing department of the construction, because the marketing of products largely determine the life a