For some interpretation of the concept of marketing.docVIP

 PAGE \* MERGEFORMAT 5 For some interpretation of the concept of marketing Recently, to see people writing articles for a number of marketing concepts rectification of names, am glad that, after all, ‘the name is not its jurisdiction’. Manufacturer and customer understanding of the concept of marketing, not a platform, how can we talk about a good business? Internal decision-making, management and implementation of the layer of understanding of the basic concepts of marketing, not a platform, how can we communicate with consistent? Here are some of my understanding of the concept, and we crash out. What is the Customer What is the definition in English, we will not say by simply saying in Chinese, the word meant. The so-called customer is occasionally patronized guests. This person is ‘off’, he is a guest, not our own, right here, are not familiar with, it came about after looking around. They are not always come, but only occasionally patronize. From this definition, we know the ‘customer’ is a person, or a few loose, rather than an organization. Therefore, ‘customer’, usually in shopping malls and hotels, for the consumer to use. What is the Customer Customers means that he is a guest to buy things from us. But he’s different from consumer behavior and customer, customers are mostly individuals, but the customer is a ‘family’, one unit. Therefore, ‘customer’, generally companies who distribute their products with another company. What is the user The user a good understanding. ‘Use’ is that he is using our products. ‘Households’ to say, he is a unit, rather than individuals. So, ‘user’, usually industrial enterprises, with the use of their products for enterprises. What is a Dealer Distribution refers to Na Zhaoqian, from corporate purchase, they are not placing orders for themselves, but they sold the flats, for they are only through the hands, and then selling only, they are concerned about the spread, rather than the actual price. Businesses they