Health care products low-profit era.docVIP

 PAGE \* MERGEFORMAT 4 Health care products low-profit era Write down the subject’s inner emotions. Once upon a time, many people the impression that the health care products is a perfect lucrative industry, its low threshold, advertising and tough characteristics of fierce speculation created a whole market bursts of popular wind. Fact, precisely because of huge profit margins, advertising material of the bombing, and will have the support and protection. In order to rapidly win the first pot of gold, those who catch on various types of health care products break Kyushu scenery, blatantly the shadow of precipitation in many people still remember, thus, it is easy to understand, many companies will, as the same as the river reached the crucian carp looking forward to the wealth of this piece of heaven and earth, and the results really can be said to a few people happy and some unhappy. Today, the situation is how what? In recent years, to find one or two brands on the market do anything really not to be found, some Daoshi like a revolving door of endless and the new face of constant change, flexor calculation, the majority of brands are short-lived, and some even just take a number of to the approval symbol has not yet appeared in the market had already disappeared. Corresponds to the product after another, the media prices continuing to rise, the channel of the high cost of manpower, raw materials, production, transportation, packaging and other fees have been gradually rising, a product, even if the price exceedingly high, but the marketing chain place on the various costs are added together, it is also a huge number, if the ads on the media, there is no psychologically prepared to fight a protracted war, will you? Whether you admit non-recognition, health care era of low-profit products. In the past, in the health care market operation impetuosity of speculation and utilitarian in the formation of a bad impression on the minds of consumers, over-exagger