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Happy marketing team management
PAGE \* MERGEFORMAT 17
Happy marketing team management
Introduction:
Some scholars of ‘marketing’ and ‘innovation’ as the 21st century, the two most important business functions, as a marketing person in charge of the team entrusted with important missions. Most of the marketing team who are responsible for marketing masters, often as a ‘person’ customers pondering a very thorough, with excellent customer relationship building, it’s easy to overlook the team management and leadership within the staff. Management is ‘Yinrenchengshi’, the marketing team, responsible person should be placed on the major work of team members seek to mobilize the strength and wisdom, rather than their assault in the former. However, many people are confused marketing team is responsible for their own team members motivated and does not own expectations so high, the effectiveness is not obvious. In this paper on the ‘Happy management’ ideas, you may wish to try.
This paper called ‘happy’ is not a management objective, but the marketing team, leading to high-performance bridge.
According to Fuji Xerox aggregate Institute of Education in November 1999 ~ 12 months, with 29 companies of the 1256 marketing staff (with more than 2 years of work experience) for the objects of the questionnaire survey, in which ‘high on the marketing staff the gap between performance and low performance determining factor ‘in order as follows:
Chapter 1: initiative
No. 2: resolute
Chapter 3: The pressure of patience
Chapter 4: High-tech application of capacity
Based on the above findings, the leaders need to think about why the salesman to work for me ‘their lives’, but not always in their hearts salesman complaining or criticizing the mouth not the effort; should be thinking about how can the salesman take the initiative to work, while the is not a small meeting in the General Assembly proclaim ‘I’m sure you should take the initiative to work, because only in order to take the initiative to work o
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