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How should the country smoke shackles Dances with Wolves-
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How should the country smoke shackles Dances with Wolves?
Grew up in China under the system of state monopoly on tobacco companies, in the accumulation of capital, brand precipitation, the market operation, compared with the foreign tobacco giants, there is unparalleled gap. With the WTO, WHO process moved forward, in the national policy umbrella would be the gradual elimination of the case, how will be the arrival of foreign tobacco wolves?
First of all, let’s take a look at the country’s development status of smoke
Looking back on the road of the development of tobacco brands, since 1982, the state has a monopoly on the tobacco business, in the production, supply, marketing and other aspects of macro-control. The tobacco industry’s cost advantage is not obvious, the price initiative is small, channel control is weak, coupled with the local barriers, many of the law on tobacco advertising restrictions, resulting in more foreign countries than tobacco, corporate concentration and brand concentration obviously abnormal ‘three laws’ of the law, the market structure is not stable, development of the industry is not mature enough.
With China’s accession to WTO, has long been eyeing the Chinese market, foreign tobacco, will be smoke still in the growth stage of the country’s turf. Although the country set off a smoke corporate restructuring, reorganization and other policy-brand craze, a potential showdown with the foreign cigarettes, but bearing that in mind Destructive Enthusiasm approach really help the national brand achieve asset accumulation, in Dances with Wolves in the evenly matched? According to the data show that a strong domestic tobacco in the first three clouds of smoke Shanghai, Hunan and tobacco, compared with the Marlboro and other international brands, it is nothing but pale into insignificance, not to mention other regional brands.
Separation of monopoly in the industrial and commercial system, many tobacco companies l
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