How to improve the sales process in order to improve marketing efficiency-.docVIP

 PAGE \* MERGEFORMAT 7 How to improve the sales process in order to improve marketing efficiency? Sales meetings, the company leader gave an impassioned speech to mobilize efforts to improve the performance of sales staff, sales staff did not direction; increase investment marketing costs, but not significantly drive sales growth; sales plan blindly, customers complain about a time when certain products out of supplies , warehouse there are a large number of other products backlog; behind closed doors, new products unmarketable serious. ... ... Possible, your business needs to be done on the sales process has improved. With sales personnel as the main sales process improvement In most cases, the company’s sales process was developed by the senior leadership to write, yet most of the senior management of enterprises from the market, do not take the initiative to visit the market or contact with customers, they lack an effective first-line market information to understand. But they feel even larger than the clients understand the customers and feel good about themselves that the sales staff to do was just following orders like. On this basis, develop the sales process, and can not achieve greater marketing efficiency and effectiveness goals. The formulation of the sales process must have a sales staff participation, and real-time even more. Sales is the market intelligence agents, they provide market information, optimize the sales process can be a first-hand material. At the same time ‘there is the significance of salespeople is to persuade customers signing, improve corporate earnings, close to customers and find ways to make the necessary after-sales service. ‘Therefore, those who listen to these views of the implementation of the sales process is essential. Improvement of the sales process but also to listen to professional advice. Management may be the same as sales staff do not have the keen business insight or expertise on the customer’s business mod