How to take the project orders from foreigners hands.docVIP

 PAGE \* MERGEFORMAT 9 How to take the project orders from foreigners hands With China’s export-oriented development, more and more enterprises will face the problem of overseas marketing, I do not specialize in overseas marketing expert, but the actual work is also often contact, although the experience is not that much, but the experience really a lot of how to deal with foreigners, individuals slightly summed up the points, basic fairly “useful”. The use of agency integration of cultural differences Due to the geographical and cultural differences in the environment, the Chinese enterprises and foreign enterprises on a lot of things have a different understanding and views, together with national laws, policies and institutions is not the same, resulting in the methods and processes involved in the international project bidding a great difference, and some Chinese enterprises but likes to get success in China set of experiences to be used in international competitive bidding, the result is often less effective. For example, in the fight for the London Olympic project, I know a seat manufacturers, was established in the London office, the general manager personally took command of more than a year, but so far unsuccessfully scored an Olympic venues. general managers often mention the sentence is “Chinese Olympic venues we went into, there is no reason the London Olympics we could not get, but in reality have proven experience with domestic bid to participate in international competition, and tend to fail end. Or back to London Olympics project, as a private enterprises do not have much experience abroad, we eventually be able to successfully enter, a large part due to our choice in the local agency. Because the agency for the United Kingdom legal, cultural and regulations have a deep understanding of these aspects of knowledge, it is initially entered the UK most lacking. So, to help us through a good agency quickly integrate these differences, to