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- 2017-05-03 发布于浙江
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IamasalesrepresentativeforProcter
PAGE \* MERGEFORMAT 9
I am a sales representative for Procter amp;amp; Gamble to do
Marketing, regardless of rank, as long as the pragmatic, results like the touching.
I was in Chengdu, a sales representative for Procter amp;amp; Gamble. My job is to Chengdu in an Area in the retail stores, sells for Procter amp;amp; Gamble Company requested in a small shop selling all products, so that each shop will become a ‘full distribution of stores’. I Area under the jurisdiction of a total of 225 shops, just took over the district-wide distributor of the film is only 23 stores, accounting for 10% of the total number of stores, after three months of effort, the entire distribution of the number of stores increased to 131, accounting for 60% of the total number of small shops, an increase of 500%, the company received recognition from top to bottom. I put into grassroots marketing strategy has been successful, which made me very excited. Concrete expression in the following areas:
First, market research and market analysis
Sun Zi said: ‘Cardiff is not a battle Miaosuan who may count for more than. ‘Well prepared in advance is essential. In the new film took over the area, we first establish the customer information, and then to visit based on customer data to develop the road, so visit the efficiency optimized. Then the area of the chip shop distribution of data analysis, identifies opportunities to improve distribution of the number of focus. We found that 60% -70% of the shop was due to a lack of Crest toothpaste, Pringles potato chips Ershi or reduce the number of outlets. So to the shop to provide Crest toothpaste and Pringles potato chips for sale on an urgent matter.
1. Crest toothpaste is a high-end toothpaste, its visibility is high. However, their sales are not large shop, in order to be sold into the shop, often the boss wants to negotiate a sales representative for a long time, the last owner reluctantly into 12 40g of Crest toothpaste. In order to Cres
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