Inside the training of the international cosmetics giant.docVIP

Inside the training of the international cosmetics giant.doc

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Inside the training of the international cosmetics giant

 PAGE \* MERGEFORMAT 10 Inside the training of the international cosmetics giant 1: Gap Prosperity and development of the domestic cosmetics industry for some time for the promotion of China’s rapid economic development of the ‘four Long a phoenix’ in a phoenix has been popular for a long time, with the Johnson amp;amp; Johnson acquired Dabao rumors wind water, the local National Day of Industry All seemed to be classified as ‘foreign’, recalled a few years ago, Yue-Sai’s prostitute fact that we have to admit that in the make-up areas, domestic brands have been very difficult to board something presentable and acceptable, and so appears in the Japanese cosmetics industry of line and color fall makeup line almost all the ‘foreign population’, the national cosmetics industry needs to think deeply. Many people of insight might be to list a number of reasons to explain the gap between us, such as technology research and development, market operation, etc., I come from a personal experience to share with you one side, perhaps a lot of problems can be solved. As the professional relationship, had the honor to domestic enterprises had a lot of cosmetics chain management and marketing training services, including well-known international brands, but also the rapid development of the national brand, turn around in a circle, analysis and comparison, many differences may be positive is that the gap is all about. Many domestic cosmetic companies training can be summarized in one sentence: ‘Xiangqilaijiu-pei, remember to not pui’, when I wanted to up? Day of the line marketing wrap-up session, in other words, when the opening of annual or semi-annual marketing wrap-up session, when at the same time a number of related training; make-up line terminal Council or the investment will, put it plainly, hopes to improve the teacher’s speech Conference on grades, and more importantly, Huyou beauty shop owner more orders; for such a training I am also very confused, so that the

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