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Marketing also need human care.doc

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Marketing also need human care

 PAGE \* MERGEFORMAT 9 Marketing also need human care Whether it is to do marketing, do the production, research and development or do other work to do, can not do without a social “environment.” In the current China, because the key is in the transition period, the various conflicts in the growing gap between rich and poor under the influence of stimulation and was put on the “principal contradiction” position, plus some injustice frequent events, and more intensified these conflicts. This year is the 30th anniversary of establishment of Shenzhen Special Economic Zone, Shekou, the landmark’s famous phrase: “Time is money, efficiency is life” is also echoed in the ears, prolonged without a break. It is exactly because China is a long time in the critical period of rapid development, so the emphasis is on “efficiency”, but with the deepening of reform “efficiency” is not just the only important, and efficiency to balance fairness and justice, of course, these are questions are being placed in the forefront of society. Why is there continuous “invasion” of the campus cases, the case of street attack? Why can not stop how Foxconn jumped? Why encountered a small problem or Yiyanbuhe to punches thrown, swords and guns opposite? The question is: in all under the auspices of the efficiency, fairness is increasingly lost, social development, and wealth, but because the “Matthew Effect” goes to a certain crowd, a lot of people who strive to do everything we can, but can not change your life “ destiny. “Our society needs efficiency, but also needs an appropriate mechanism for the protection and regulation, but more humane care. Only in this way was able to ensure the efficiency, development can continue. Well, these are the macro-environment can not change, but companies can change their micro-environment, to get better and more long-term efficiency and development. Here, we must first be noted that: Marketing the “humane care” not only refers to employees of the

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