Marketing Northwest - Northwest Motorcycle Market Research.doc

 PAGE \* MERGEFORMAT 48 Marketing Northwest - Northwest Motorcycle Market Research Out of the market, you can understand the market? Not in-depth market, do you want to share market? ? Do not focus on the market, how can you win the market? ? ? Northwest is a good cake, and many people who’ve said so. Perhaps many people have the impression that Northwest is a very abstract, such as high loess slope, such as mountain snow, such as the desert sunset, such as the vast expanse of grassland ... ... northwest China can even use one word to describe: Huang Ji. Well, for such a place, whether it is true, as people have said, the market has delicious cake then? Through the Northwest-depth understanding of the market found that, in this piece by many people’s preconceived impression of the shrouded the vast land, its market prospects. Can even say that a number of northwest China market has become a leading brand strategy for the whole country one of the most important weight. Northwest Regional Features Northwest market complex, to our marketing caused great difficulties. To make the Northwest market, it is necessary for its conduct in-depth and objective investigation and analysis Mozhun markets are characterized, and then carry out targeted marketing campaigns. Well, the Northwest market, which the more prominent characteristic? 1, the population density. Can be said that in China, 9.6 million square kilometers of land, the northwest area of the big five provinces, the population of the small form most prominent feature of this market: population density is very small. In these five provinces accounted for the territory of China 1 / 4 of land, accounting for China’s population live close to 1 / 6 of the population. Population density, units of the population will inevitably lead to increased marketing costs, or that will increase the difficulty of marketing. 2, traffic inconvenience. Comparison of the entire northwest region’s unique terrain, desert, hills,