Men are watching who Gaoding women-.doc

 PAGE \* MERGEFORMAT 7 Men are watching who Gaoding women? Four years, one of the world’s largest adrenal secretion campaign about to begin. Where there are such popular carnival activities, there is a huge business opportunity during hidden. Adidas, Nike, Coca-Cola, Pepsi is marketing through the World Cup, the big winners, while domestic brands, though without the World Cup sponsor, by playing ‘edge ball’ (such as ‘broadcast sponsors’ section title brand, insert advertising, doing quizzes, etc.) and the World Cup, forced marriage, leaving the brand, sales leap forward cases also abound, such as China Mobile, Yangshengtang series, JLF wine, unified lubricants. Even the street of bars restaurants, but also all know that the World Cup take the ride, layout is very German football. However, the tremendous business opportunities in the World Cup before, not every business can grasp Catch good one is because the input is too large to be a sponsor that only a world-class guy was able to afford the money, even in the domestic fight edge ball is also valuable, CCTV’s advertising during the World Cup, has reached 830,000 yuan second; second, with the World Cup in the wind, easy to drown out the voices of their own; third is linked to certain brands and the World Cup anyway have some far-fetched. No one car ride the World Cup, who ride the train, who is a marketing communications differentiation; when all brands are in the car ride the World Cup, they went to the other extreme: the homogenization of marketing communications. This time, the new idea of differentiation, there has been a new force. A change in thinking do not do reverse thinking? Not all people are fans, 1.3 billion population, only 300 million fans. World Cup fans iron, 87% were male. No matter when and where, there is always a certain level of consumer demand, the differences at different levels of consumer demand, there is always the part can not be met. A large number of men were locked in front