New health products listed on the market a few comments.doc

 PAGE \* MERGEFORMAT 7 New health products listed on the market a few comments New market, mainly through ‘decision to enter? ‘,’ Able to enter this market? ‘,’ How do I enter? ‘,’ Brand lift? ‘And several other processes. ‘Does entry? ‘And’ ability to enter this market? ‘Involves considerations from an economic environment; 2, health care products market environment; 3, demand; 4, competitive factors; 5, their own resources; 6, market opportunities analysis; 7-benefit analysis (input-output assessment), etc. consumption, to carry out investigation and study conclusion. The ‘brand lift? ‘We look to is brand maintenance and upgrade issues; This article discusses the’ how to get into ‘the problem. A new product to enter the market, from traditional marketing strategy point of view, nothing more than related to product positioning, price range, access policies, and promotion strategies, and several other areas. According to our understanding of the market for health care products, to think from the following aspects: 1, the market’s grasp; 2, product positioning; 3, advertising effects: Grasp of the market Health care products industry has traditionally not lack heroes and myth, Every Generation there are talented people out, but they can only play the leading role in 2023. The head of the health products industry, mostly with the individual heroism color, they believe they can create spend more than they believe they believe that market. Must also admit that the use of the media hype, the use of several so-called ‘marketing coup’, it can indeed in a short time to create so-called ‘marketing miracle’, but they will not last long. Had a giant With an approval + 17 articles of paper a year to create 10 million results, and now several people still remember him; ‘extreme contempt for the public intellectual’ has led to a lack of health care products giant real scientific basis for and practical to take effect; it all is rooted in the grasp of the market is t