On business investment syndrome.docVIP

 PAGE \* MERGEFORMAT 7 On business investment syndrome Rum prelude has been opened in the spring, I received a phone call constantly to ask: “This year’s rum, you go?” Calls are all corporate marketing executives. A rum fellow second year are rare places together many food and beverage drinks business is almost no leakage term, although each time shouting ineffective, but also happy not tired. investment enterprise in the early stages of development, carried out to establish the necessary distribution network product promotion, but some companies have more than a decade, but still kept investment, the whole story and how it? I participated in dozens of spring and autumn, rum, found that many old folk business, namely the old faces, old products, old tricks. The so-called old faces is the rum business people to participate in this five people, almost no change. The so-called old product is always these types of products, no updates in recent years. more unbearable that some products have been extinct in the market, but also placed in the exhibition shelves so-called old tricks, always send a single page, move billboards and free tasting of the old routines. leaflets years unchanged, five or six girls, the team sparse, does not amount to anything. Product no features, just sufficient spice taste, difficult to leave any impression from merchants, so that The investment will be, we used to call it: fishing. cast a bait to catch a few a few. These enterprises keen on rum, the reason may be the imputation of the following five basic points: to net again, how little harvest. Rum dozens of people attended, and the total number of touched upon. To move a thirty-five dealers will be able to recover the principal. run into one or two high-quality dealers will have a windfall. two told their dealers, I was still alive in the rum on the exposed faces, At least tell the dealer, I was still alive. and also live gusto. companies are still evolving. three, take the opportu