On the fruit juice market in the status quo and development trend of.docVIP

 PAGE \* MERGEFORMAT 11 On the fruit juice market in the status quo and development trend of When people are still popular as a tea drink endless laments river north and south, the fruit juice drinks have been go into battle, and quickly string red. Although tea drinks and carbonated, purified water and fruit juice drinks known as the three major beverage types before, but it is a little bit of luck obviously badly, because later the momentum too fast and a juice drink. In 2000, 1.85 million tons of tea drinks in the entire beverage industry ranks third among all the fastest-growing beverage categories. At that time, drinks on the market than the most beautiful scenery to enjoy, amp;quot;drink favorites,amp;quot; said tea. However, the era of conceited tea did not last long; on the second year, a unified multi-PET drinks in Orange entered the market, and immediately attracted attention, but by 2002, the beverage market is more is more unified Orange and from the Coca-Cola’s queer to steal the show. The two brands will not only earn their own capital and, more importantly, they open up for the juice out of a glorious road. Which is contained in fighting for Huiyuan to 10 goals. Huiyuan was born in 1992, from the outset to concentrate on a variety of fruit and vegetable juice beverage development, production and sales, by virtue of their consistently good business strategy, its sales steadily rose; while ‘drinking Huiyuan juice, take the road of health’ professional demands have brought the Huiyuan in just a few years become the oldest fruit juice industry. Huiyuan juice to cultivate the market a decade now, could eventually be ‘off’ in this market is to new entrants to the ocean crossing from the unity and the queer. At present the characteristics of the juice market The beginning of 2003, fruit juice drinks of various brands advertising war broke out early on, and Wahaha, Fifth Season and so it is prime time to spend CCTV; in order throughout the meeting, f