Promise to be the land to in the end- - Please Gao Xiumin endorsement brand Longliqi money is not bought!.doc

Promise to be the ‘land’ to in the end? - Please Gao Xiumin endorsement brand Longliqi money is not bought! A high-Xiumin endorse the brand, whether the money is not Longliqi bought? It’s hot, and the main Longliqi began to push its summer main product - Snake toilet water. At the same time requested the High-Xiumin endorsement brand, advertising a large number of China Central Television and other media delivery, Longliqi action is not small. But when we see advertising ‘earth,’ it could not help but think that if money is not Longliqi bought? Second, the two Longliqi brand success factors Longliqi start from a pure snake powder, and later success in the cosmetics industry and become a local daily chemical brother, there are two success factors: 1, the brand firmly grasp the ‘snake’ concept; Snake is Longliqi life. We all know that the snake’s medicinal value, also know that Snake’s precious, when a brand has become synonymous with the snake, the brand itself with an endless sense of mystery and value. When the variety of a few dollars of shampoo, soap, toilet water, body lotion to be known as ‘Snake’ name for itself, the product itself is full of imagination and sense of values, imagination is also the added value of the brand. 2, Tai Hing ‘local’ market strategies. In the first-line market, Longliqi know, though carrying ‘Snake Collection’, it is difficult with the Procter amp;amp; Gamble, Unilever, silk treasure of giant diurnal contend Longliqi a broad choice of two, three, four-line market. Is full of imagination this to the more expensive brand, but Longliqi less expensive, especially in the 34-line market, brand-name products too expensive to buy brand-name products is not assured, ‘Longliqi’ into the middle of the profiteers, became the common people can afford to buy brand names. 3, ‘local’ is not equal to ‘true earth’, high Xiumin to Longliqi brand has brought about? In accordance with Longliqi target market strategy and chose the high Xiumin is