Qian Zhu second groups of operators nose.docVIP

 PAGE \* MERGEFORMAT 8 Qian Zhu second groups of operators nose The second groups of operators in mature markets is to allow people the role of both love and hate: love is in their hands hold of the shining white of the silver and a strong product distribution capabilities, your promotional activities, as long as the second groups of any positive response, they worry about able to fulfill the scheduled tasks, not to worry about every corner of the city, the rate of the shop’s products; hate is that once the second groups of providers fell out, not only the price system is not security, foreign goods are not flooded that domestic goods to foreign markets unconsciously, lead to hard to do their own market blew up again fall into the rotten swamp the city. Mature market ways and means of control of the second groups there are many different companies according to their own businesses and the market influence of the actual situation and take a different approach, do not blindly copy the. A stable price system product The second groups of commercial profit-driven even worse than the number of operators, which offers good products, marketing, can make money Which he pushed on the main product, in their minds there is no concept of brand loyalty. Based on this characteristic, for he continued to provide a fast moving sales, but also profitable brands (products) in order to meet the second groups of operators up the habit. For mature markets, the fast-moving sales are already visible things, continuing to make the money we need to do their own brand (product) price system firm. Therefore, the stable, mature market, the price system is a good second groups of companies control a key step in loyalty. In 2001, the Liuyang River, a four-star prices and regional brands open laugh is a four-star prices in the S city, 100 yuan / bottle about 4 years later, in the past, Liuyang River, a four-star prices have dropped to 25 yuan / bottle about , while the price of four-star