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Refraction of air conditioners start to a difficult personnel changes
PAGE \* MERGEFORMAT 6
Refraction of air conditioners start to a difficult personnel changes
Recently, the United States, and Glanz, TCL, Panasonic and other personnel changes related to air-conditioning companies in the industry stirred up no small fluctuations. America’s air-conditioning of the original Jin-Liang Wang, general manager of domestic sales due to periodic staff development group has been transferred to commercial air-conditioning; Glanz sales of air-conditioned office less than three months left, general manager of Lang Qing; TCL Zhang Zhu, general manager of domestic sales, also recently outgoing; Matsushita Air-conditioning, general manager of streamers wild Germany were transferred to Shanghai in charge of the Panasonic white business. Substitution in air-conditioning company behind one after another, hidden what reasons? Air-conditioning industry, how will the current development status? This in turn go from here? Reason for leaving food for thought
For businesses, the sales of CEOs tend to play a crucial role in one hand, the tactical level to ensure that companies implement the principles and policies of the other, but also according to the market changes, develop effective strategies. Should be said that the idea of marketing chiefs decided that the brand’s marketing ideas. In 2005, the United States air-conditioning in the domestic market sales for all to see, market share and brand impact of a comprehensive upgrade, Jin-Liang Wang launched the ‘township spread the revolution’, the formation of ‘regional sales companies’, have been put into effect. Meanwhile, there are many regional markets, the US’s taken close to the market and squeeze the pricing strategies of competitors, also played a very good role. WANG Jin-liang of this mode of operation despite the size and volume on the making of beauty to be a strong guarantee, but the US’s electrical semi-annual report, subject to cost of sales increased due to factors such as sales there is
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