Enterprise based on customer demand analysis of personalized information service-毕业论文翻译.docVIP

Enterprise based on customer demand analysis of personalized information service Paper Keywords: customer information needs, e-commerce businesses, personalized information service Abstract: This paper companies based on customer demand the meaning of personalized information services, characteristics and type of proposed business a customer needs-based information services} biochemical measures. Based on customer demand for personalized information service is the development of business information services side, is the enterprise to achieve sustainable development, is the true service model innovation is enterprise “customer oriented” true expression. 1 Based on customer demand for personalized information services company and characteristics of the meaning of E-commerce business based on customer demand personalized information services, and more outstanding performance not only to the customer’s needs can provide the most appropriate information services, but also can be based on personality characteristics of clients, to collect customer information that may be of interest, or even Customers may need to predict the information needs of the products, collect the appropriate information in advance, and finally to provide personalized to the customer. 1.1 Information Services is a customer-centric thrust of Customer Service Center is a personalized information service is different from the essential characteristics of traditional information. A customer-centric to customer needs, including design and organization of service-oriented functions of the model; create individual psychology and behavior to adapt to the information environment, in accordance with the client or the characteristics of customers organize information resources to provide a variety of product information services. 1.2 The interactive information services and customization By providing friendly interface, easy to fully express their individual customer needs, c