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公文修辞(Document rhetoric)
公文修辞(Document rhetoric)
Official rhetoric: a seemingly ordinary most strange as if the hard way
The so-called rhetoric is to adapt to specific communication needs and situations, flexible and skillfully use of various language factors and performance skills, appropriate and effective expression of intentions, in order to achieve the best expression of a means of effect. The document directly applied to the actual effect, in reality, compared with the general rhetoric, rhetoric and aesthetic characteristics of the document it highlights the pursuit of rhetorical effect in order to obtain ideal need to work hard, be knowledgeable and powerful, with knowledge and ability in many aspects.
- the characteristics of document rhetoric
The rhetorical features of official documents are summed up in five aspects:
(1) the obvious utility of rhetorical purpose;
All documents are made for something. Writing official documents, a word should be closely linked with the purpose of writing, all kinds of rhetorical efforts should be carried out for the correct transmission of intentions, and enhance the persuasive power of the document, charisma, and better realize its effectiveness. This obvious utility is the soul of the rhetoric of official documents. Huang Tingjian has a poem: the function is not the world, yi Ke spider hanging dew. The document writes well, if the world does not help, do useless, is a failure.
(two) the multiple roles of the rhetorical subject
Document writing is often a kind of collective work, requiring more people to participate. There are assigned by the authors have inspired people, drafting, audit has issued one mouth. Different roles, according to their respective duties, focus on the content and form of the document separately, refine and revise it, and jointly check the quality of the document. Every role here is the subject of rhetoric, and their various considerations and ideas are expressed in the proper language form.
(three) the stages of rhetorical
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