可口可乐公司使命与战略目标（Mission and strategic objectives of Coca Cola Co）.docVIP

可口可乐公司使命与战略目标（Mission and strategic objectives of Coca Cola Co） In its first 100 years, Coca Cola Co has been focusing on two things: protecting the companys patented syrup formula, secrets, and intensive marketing. Confidentiality of the recipe led the company to take a confidentiality attitude towards other businesses. By 1978, the company had operations in 135 countries, with nearly 40000 employees and 80000 shareholders, but the companys statements on corporate mission and long-term goals are still very brief and direct. In 1978 the company documents, the business made a brief note on a do