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矿物质水中国第六波饮料浪潮来临(Mineral water wave of Chinas sixth wave of drinks)
矿物质水中国第六波饮料浪潮来临(Mineral water wave of Chinas sixth wave of drinks)
No matter from which point of view, Chinese beverage industry is to continue in the consumer electronics industry to upgrade: faster, more and more new concept introduced market competition is increasingly emerge in an endless stream, frequent vicious attack. With the arrival of the peak season, Chinas beverage industry has reached a climax in 2009.
Must every year China beverage market war had a kind of eye-catching performance, if 07 years is 08 years, tea drinks are popular herbal tea beverages such as solo, 09 years of popular niche should is mineral water.
The so-called mineral water, refers to the pure water based on the addition of mineral food additives made of drinking water, is in recent years only in the domestic development of a new species of water. According to the survey data of a national seven Center City, about 48.9% of respondents said they love mineral water and mineral water, often buy, but also because of its fast and wide distribution, from the city to the rural small supermarket, very convenient everywhere to buy mineral water, and economy; affordable, only need to spend less money can meet the demand of body and mind.
As a new category of water, mineral water actually appeared ten years ago. As early as 1999, Coca-Cola has launched a DASANI mineral water sales in the United States Canada, South America and other countries and regions; 2002 Nestle mineral water PureLife listing, sales in North America and Europe and Asia, the Asian Games in Doha in 2006 was designated as a drinking water in the international market, the development of mineral water has burgeoned.
In the Chinese market since 2003, Kangshifu mineral water world, such as Coca-Cola, Watsons, Wahaha, robust, and jinmailang, unified brand Daliyuan adding mineral water production ranks, virtually accelerated the market growth rate, improve the degree of consumer acceptance, the industry in 2007 achieved an increase o
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