外资零售由攻转守(Foreign retail sales from attack to defense).doc

外资零售由攻转守(Foreign retail sales from attack to defense).doc

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外资零售由攻转守(Foreign retail sales from attack to defense) Foreign retail sales from attack to defense China retail pattern will remain in the basic situation of strong weak , but the foreign retail giants, regardless of the results or the influence of profit may continue to decline in the next 35 years, China retail foreign capital has potential to attack. The home depot is gone, WAL-MART, BQ, Carrefour and Tesco are slow, rumors will exit China. Recently, various signs are on display through the golden ten years of rapid development, the old Godfather like deified and imitation of the foreign retail giants edge loss, and earlier the foreign retail China has occupied more than 60% market share in the rumor collapse of itself. The industry believes that China retail pattern will remain in the basic situation of strong weak , but the foreign retail giants, regardless of the results or the influence of profit may continue to decline in the next 35 years, China retail foreign capital has potential to attack. Policy dividend disappeared Foreign retail giants down the altar, it seems that the policy dividend is not unrelated to the disappearance. At the beginning of the reform and opening up, in order to attract foreign investment, it had preferential tax on foreign investment, including tax reduction, tax exemption, tax refund and so on. In addition, some local governments to attract foreign investment as a local performance, sometimes emphasize a big market opening must be the worlds top 500 enterprises to enter, exclude domestic enterprises, foreign enterprises will also negotiate with the government., rent concessions and parking lot. In 1995, Carrefour in Beijing will take the lead in the supermarket format to Chinese, soon became profitable; in 1996, WAL-MART has attracted 80 thousand shoppers in the Chinese shop in the first day, let the world retail tycoon who was moved. Then the worlds retail giants opened up Chinas gold rush. Next, in the super national treatment of

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