旅游计划书（Travel plan）.docVIP

旅游计划书（Travel plan） Travel agency business plan - Fortune: collection of Chinas most complete industry venture plan, for your venture refueling! Cfj88 I. company summary. Chongqing Bayu wind International Travel Agency General manager: Chen Xiaoyong Treasurer: Liao Yalan Marketing Manager: Chen Dahong Public Relations Manager: Hong Hong Human Resources Manager: Li Raoqi Main business: Travel Agencies Main products and services: the green leaves do not forget the kindness as the theme slogan, to carry out Seeking Roots - visiting relatives - red Holy Land - folk customs - looking forward to new Chongqing and a series of theme tourism activities. And hosted international tourism projects at home and abroad, for tickets, tickets, train tickets, passport agency, booking class room catering service. Competitive edge: 1. Local advantage 2. Differential marketing strategy Founded in October 1, 2004 Location: No. 15 North Beijing Road, Urumqi Contact number: 0991-7844450 contact: manager Chen Company tenet: everything for tourists, for all tourists, for tourists, everything. The company aims to reach 5000 visitors in the first year, and promote exchanges and development between the two places. Two. Competition and marketing We have done a very detailed and profound market research. At present, there are about 150 travel agencies in Urumqis tourism market, and they are basically saturated. Many travel agencies benefit less, and in the face of fierce competition, many travel agencies just fight the price war. As a new travel agency in the market, we should beat down our competitors and should be unique in our marketing strategy, philosophy and strategy. Compare the advantages and disadvantages of new and old travel agencies: The advantages of those old travel agencies lie in the advanced entry into the market, and are familiar with all aspects of the travel agency business. Most of them take the no difference marketing strategy, so the advantage is to save costs. Because there