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传播学考前必会五十题(Communication will be fifty exam questions)
传播学考前必会五十题(Communication will be fifty exam questions)
Postgraduate courses: Communication exam will fifty Author: Admin5 published: 2010-05-24 15:57:25 source: Sina user reviews 0
1, the United States has communication disciplines and historical background and ideological origin of early (Chicago School of Journalism and propaganda, early learning etc.).
2, the founder of American communication (the four founders of Cooley, Parke, Mead, Lippmann and Schram proposed the main achievements and viewpoints and etc.).
The 3 main schools, critical school of communication (Frankfurt school, cultural studies, political economy of communication etc.).
4, critical school of communication (the main characters of Gramsci, Horkheimer and Adorno and Habermas, Marcuse, Williams, Holzer, Schiller Fisk, etc.) and its main points
The main criticism of the concept of school 5, communication related (cultural hegemony, cultural industry, ideology state apparatus, encoding and decoding theory, media imperialism, etc.).
6, the United States and Europe compared empirical school and critical school of the conflict and integration of history.
Representatives of 7, the spread of technology and main points (Innis, Mcluhan, Meyrowitz, Levinson, Ge Beni etc.).
Quantitative research methods of communication (8, field survey method, content analysis method, experimental method and so on)
The qualitative research method, 9 communication (focus group interviews, ethnographic methods, discourse analysis, etc.).
10, human communication development and change laws and communication and social change (especially the dialectical relationship between the mass media and the modern capitalist revolution, electronic network media and the rise of globalization and the information society).
The three stage, 11 party communication model study of the American experience (linear control theory, system theory and its representative).
12, the on (information theory, control theory, system theory) the basic concept
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