1商务英语语篇的分类、特征及其翻译.pptVIP

商务英语语篇的分类、特征及其翻译 1.公文体 商务公文体的特点：以书面语为主，用词正式、严谨、规范，句式结构复杂。 If by reason of delay on the part of the Purchaser, we reserve the right to apply a late payment charge of one and one-half percent per month. 若因卖方的延迟，我放保留每月获得1.5%的延付费的权利。 Whenever any payment under the Contract or under the Notes shall be stated to be due, or any Interested Period shall be stated to end, on a day numerically corresponding to a given day in a specified month thereafter, if there shall be no such corresponding day, such payment shall be made or such Interested Period shall end on the last Banking Day of such month. 2. 广告体 英语广告用词多通俗化、口语化、简洁、生动、富有鼓动性，还会用新造词、杜撰词和外来词；汉语广告则多用四字格词组，讲究平衡，语言精练、意味深长。广告必须新颖独特，能引起公众的注意并对其认知，其翻译尤其需要译者的创造性。 When you’re sipping Lipton, you’re sipping something special. 饮立顿红茶，品独特风味。 Taking the lead in digital world. (Samsung) 领先数码，超越永恒。 3. 论说体 商务英语论说体多出现在为推广产品所做的报告或演讲中，用词正式、严谨，开头结尾常用套语。 Good morning, ladies and gentlemen. I’m very glad to be here. As Ms. Evans said, the purpose of my presentation today is to familiarize you with the new EBP. As you probably know, EBP stands for Electronic Book Player. Our Company put the original EBP on the market a year ago, but we have since developed an improved model which we believe will be a big seller in both China and the U.S. The new model is better than the old one in many ways. First of all, the old model had a rather small screen, so not such information could appear at one time. So, on the new model, we’ve made the screen much bigger. And… II. 商务英语de文体特征及翻译 1.商务英语的词汇特征 商务英语语言由日常用语和专业用语组成。 专业术语包括：专业术语、专有名词和套语。 如：bid ，counter-offer ，counter-suggestion ，insurance policy ，L/C ，CIF ，FOB ，CBD ，D/D Industrial averages were up 工业股票的平均价格在上涨 Average is of two kinds: General Average and Particular Average. 海损有两种：一种是共同海损，另一种是单独海损。 The current US incarnation of the overseas end of the former Bell Telephone Corp. ha