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分公司经理,外派还是异地招聘(Branch manager, expatriate or off-site recruitment)
分公司经理,外派还是异地招聘(Branch manager, expatriate or off-site recruitment)
Case
A enterprise is a large enterprise which makes auto parts trade. Its headquarter is established in Beijing and has experienced more than 20 years development. Its company is well known in the automobile aftermarket. Under the careful management of its general manager, the management mode and market model become mature, and the company has achieved the operation of the company, and has its own professional team.
Chinese regional general agent of 2000 enterprises to obtain a certain brand of parts, because the Chinese region is the worlds largest consumer market, making the products in Europe and the Everfount sales agents to Chinese market, which makes enterprise A agents throughout the country have shaken, impact of the companys sales network. The general manager of the company in 2008 proposed to establish a molecular company in Guangzhou, Shanghai, Shenyang and other places to achieve chain operations, build their own team and sales network, put the recruitment problems the biggest problem is the different molecular company personnel in front of the enterprise.
The company is eager to enter the Shanghai market because of the time constraint. In 2008 August the establishment of the first branch chain in Shanghai, the general manager of the enterprise recruitment selection of the branch manager in Shanghai local, the manager of the original sales channels, the performance of the Shanghai branch of the branch on the upgrade, but in the days after the business there are deviations from the requirements Corporations strategy of corporation the decision to perform idle, finally emerged from the corporation management strategy, contrary to established chain stores and Corporation phenomenon. After repeated warnings failed, the head office had to make a decision to quit the branch manager and use the excellent staff from the head office to serve in the branch.
After the arrival of the personnel in the
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