analysis- as a product manager do not ignore the business assumptions（分析-作为一个产品经理不要忽视业务假设）.docVIP

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analysis- as a product manager do not ignore the business assumptions（分析-作为一个产品经理不要忽视业务假设）.doc

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analysis- as a product manager do not ignore the business assumptions（分析-作为一个产品经理不要忽视业务假设）

Analysis: As a Product Manager Do not ignore the business assumptions (Research papers Download News) a few days ago after listening to a weather CEO gold ink plow share, once again heard from the official point of view about the weather ink business logic. Speaking of gold ink plow weather commercialization currently three main points: First, brand advertising, namely weather Home brand is exposed, mainly comprising sports brands, FMCG class brand. The second is the effect of advertising, promotion and main forms of traffic do pay to download other APP. Advertising is the main way Ink weather business realized, of course, this income-generating livelihoods is very hard, it does not hold up ink commercialization. Therefore, the third block is already tried the path of intelligent hardware, ink weather early in 2014 launched its own hardware products, ‘air fruit’, of course, sales are dismal, but do not know why until now not to give up. Gold plow share, he also mentioned that a new commercial ideas, we take a look. Ink weather as one user opens a day in the morning the first APP, can become life service entrance. Golden Plough gave such a scenario: when the rainy day when ink weather to the user to push a message, in addition to weather information open to the user is presented with a set of services, for example, can take a taxi directly from this page, for example, can takeout, call a nail-site massage service. This is now a lot of products are instrumental in trying O2O of the road, use mass volume user access to third-party service life, in this way form a closed loop to complete the transaction revenue. Of course, on the nature of the revenue or the effect of advertising, because ink weather itself does not provide direct services, but to provide information in the form of a collection service entrance and access to third-party services. Tools products transition to living service entrance, which does not sound a great idea? But in fact this i