analysis- how do consumers derivative-（分析-消费者如何导数）.docVIP

Analysis: How do consumers derivative? Free paper Download Center News: According to Voice of the economy ‘world Finance’ report, derivative, these two days is really hot words, recently released ‘2014--2015 year China E-Commerce Law Report’ report Top Ten electricity suppliers law keywords, derivative marketing mechanism become one of the ten key words. Nearly 80% of consumers are not optimistic derivative If Haier Suning these large companies to establish a derivative model is changing now barbaric growth of derivative status, branding efforts, but it is undeniable that a lot of the circle of friends now exposed fakes derivative rumors. Baidu data on the phone display: the derivative is not optimistic about the population accounted for 78.9 percent, only 21.1 percent think it’s good, but, in addition to a very interesting survey: 76.8% of people said derivative can make money, only 23.2% of that micro Suppliers can not earn money. So why are not optimistic but feel slightly Chamber money? Next, let us through the large data CCTV in the end to see how consumers look at the micro’s. Product Type Women ‘s products into the main We saw 31.5 percent of sellers are selling mask, selling clothing accounted for 14.3, and sell all kinds of brand package of 23.3, 24.1% of cosmetics, food, health products and other goods totaling less than 7%; from the agent of derivative commodity distribution, most of them are more interested in Women for Derivative love with conventional products, it seems the women’s market is really gold blue ocean ah, a woman really more concerned than men derivative, coastal provinces and cities than in inland provinces . Acting is the main supply channel layers It is worth recalling derivative purchase channels, the hands of getting goods from the agent accounted for 54.4%, from the electricity business accounted for 36.7% of the site purchase, getting goods directly from the manufacturer accounted for 6.2%, production of onl