analysis- new media marketing environment, how to get derivative bonus-（分析-新媒体营销环境,如何获得奖金u2014u2014导数）.docVIP

Analysis: new media marketing environment, how to get Derivative bonus? Free paper Download Center News: domestic mobile Internet-based new media marketing is becoming a modern marketing mode most important part, especially in the App, microblogging, micro letter to the representative of the new media marketing is becoming a major marketing tool for each enterprise. So what in what new media marketing advantages, within a few years become a major component of marketing? Enterprise is how to use new media do? Recently, micro Netcom CEO Zhang Union even invited to the ‘2015 Qilu e-commerce Forum’ lecturer, teaches mobile providers, micro-grid, new media marketing courses. His point: the new media, especially new media movement to redefine the way consumers have access to information and ways to interact with the brand. Consumer spending habits have changed, companies have to rethink their marketing for the chain, marketing mix and marketing. In talking about how companies in new media marketing topics, Zhang even for micro-channel marketing for a detailed interpretation. Currently micro-channel marketing is becoming an essential marketing tool for business marketing, mainly because: First, let ‘one to one’ precision marketing has become possible Micro-channel marketing, mobile marketing model has been upgraded to an interactive mode, which makes a major role in the marketing of micro-channel platform not only depend on the amount of fans to increase brand visibility, but contribute to the ultimate goal of marketing, that transaction. Enterprises can use the micro-channel public number will brand information, product information, service information pushed to target customers anywhere, reach 100%, companies can also use the micro-channel one with the user interactive communication and increase user of the product or service favorability, use word of mouth and brand influence improve. Two, O2O joint marketing under the open integration of online a