foxconn case look at the foundry business how to get rid of the brand building of the short board（富士康案例看铸造业务如何处理品牌建设的短板）.docVIP

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2017-09-06 发布于浙江
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foxconn case look at the foundry business how to get rid of the brand building of the short board（富士康案例看铸造业务如何处理品牌建设的短板）.doc

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foxconn case look at the foundry business how to get rid of the brand building of the short board（富士康案例看铸造业务如何处理品牌建设的短板）

Foxconn case look at the foundry business how to get rid of the brand building of the short board Filed in the Chinese market, Foxconn, I believe its popularity is also no less a movie star, however, this household name always is the image of “sweatshops” in the heart of the people, it seems that reputation with its completely do not touch. Foxconn felt unspeakable War. Why this solved the problem of employment of hundreds of thousands of people the world’s largest foundry company in the public mind did not leave a good impression of it? Review the recent years, news of Foxconn, most of them with their labor-management issues related to negative news, such as “sweatshops” investigation case and staff “13 jump” event, these people have no doubt that Foxconn is a lack of The social responsibility of business, one only knows how to make money but not worthy of respect by the society of “sweatshops”. However, the true face when we opened the veil look at Foxconn, we found that it is not like such comments as unbearable. Foxconn spent a lot of effort in corporate environmental management: the early introduction of the ISO14064 standard, corporate greenhouse gas emissions to do a comprehensive investigation, and for several years participated in the Carbon Disclosure Project (CDP) products meet the ROHS, WEEE, REACH directives and regulatory requirements, supplier management, the implementation of the Green Partner certification and audit system. In view of this, Foxconn’s work in environmental protection is very worthy of recognition. for charity Foxconn is also frequently involved in the 2007 Terry Gou has donated Beijing Dao Pei Hospital, 150 acres of land for the construction of medical institutions, donated 15 billion Taiwan University Taiwan dollars, the field of medicine for cancer and treatment. to Shenzhen Longhua Hospital donated 700 million and an ambulance and a group of medical equipment donated 20 million yuan to the Shenzhen Municipal People’s Hospital