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how the local network media microblogging news interactive(本地网络媒体微博新闻互动如何)
How the local network media microblogging news interactive
Microblogging with Twitter’s rapid expansion in the world and Sina microblogging to conquer new territories in the country since last year, caused a strong interest in local news sites, including the network of Wenzhou. Due to the interaction of the news sites around the communities, especially the forum part of the intense competition generally well received by other local interactive community, although sometimes news sites can use its first-mover advantage, or the media resources and a little upper hand, but looking for new excitement, is no longer the impulse, and become an to avoid the reality.
The iResearch iUserTracker monitoring data from March to October 2010, microblogging, visit the scale increased significantly. Data show that access to the user of the microblogging service scale in October 2010 reached 12,521.7 million, compared to growth in March 2010 1.4 times the 2010 user penetration increased from 14.7 percent in March to 36.9 percent in October. the same time, the microblogging service monthly effective browsing time grew from 1.5 percent in March 2010 rose to 10.0 percent in November, the actual monthly effective browsing time, up from 7.6 million hours to 77,000,000 hours, up by over 10 times more data, February 2011, the number of registered users of Sina microblogging over 100 million, from January 2010 to March 2011 Sina overall browsing The main contribution of long sharp rise from the Sina microblogging. Ereli analysis, microblogging in Sina total traffic accounting for nearly half, and continue to expand the microblogging to show the potential for subscriber growth and stickiness makes microblogging the value of a platform of social media market is favorable.
As the revenue base of local news websites, the user registration number, Views, and residence time is undoubtedly a concrete manifestation of the network media influence, At present, most local news websites and Sina
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