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how the media should report food safety problems(媒体应如何报告食品安全问题)
How the media should report food safety problems
Milk powder melamine memory has not yet dispersed Recently “clenbuterol”, “staining bread and other food safety incidents have emerged in public view, the media reports on such issues once again become a hot topic of all parties With food safety incidents occur one after another, and the mass media in the current people for the role of information is increasingly important to explore the media should report on food safety issues has more practical significance.
The awkward position of the media coverage of food safety
Food security has become one of the greatest concern to the public. Generous layout, time period, all kinds of media reports tend to summarize recent years, China’s food safety incidents reported, mostly follow the following communication modes: to identify problems - and media exposure - the relevant departments involved in - investigation, inspection, qualitative - responsible punished.
Such as “lean” in this year’s event, CCTV lt;lt; Weekly Quality Report, broadcast on March 15 lt;lt; “fit Pig” An Inconvenient Truth, reports Henan Mengzhou such as pig farms illegally added in the feed “lean”, these pigs passed the supervision of various government departments to enter the market, and even into the famous the Shineway company’s Jiyuan Shuanghui food companies. Following the CCTV exposure, the major national media jumped on the bandwagon agriculture, health and other relevant departments to investigate and deal with “lean” problem, and responsible and offenders will be punished.
A direct result of this information dissemination model: on the one hand, the media often before the relevant government departments of event exposure, there is no authoritative source of government departments in the access to information, not experts in the media have a grasp on the accuracy of the information of food safety , scientific, authoritative, is significantly impaired., events, public panic, industry
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