how to move to subvert social marketing era-（如何把颠覆社会营销时代-）.docVIP

How to move to subvert social marketing era? Fifteen years, the impact on the business community is the largest social media appears. Before people get information, mostly unidirectional and linear, and now, a successful marketing model, has become the Triangle (Manufacturer - User - Media) inverted triangle (users voice - affect large content with into - the general public). This is a great change! Simply put, entrepreneurs no longer need to curry favor with the media and reporters, but to firmly to please the general public, encouraging them on social media for your brand to raise your voice, motivate them voluntarily platform for your brand to do endorsements, which will affect tens of thousands of consumer social media platforms bus number, once more than a dozen well-number follow-up report, the traditional internet and traditional media will quickly catch up, return back affect the general public, thus the formation of hot spots and trends, marketing is a major success. This is the mobile social media marketing logic. Age is the essence of mobile social simulation and real life into the chase, everyone into groups, all the saints. Brand marketing can not play magic, intended to express the truth of need. As China’s first mobile social drinks Yan small label, not only do drinks, in fact, more concerned about cultural identity and social value it represents, more attention is associated with fun interaction between man and oats, man and nature, man and man. Before the Spring Festival in 2016, Mark made a small swallow ‘the world is bigger, going home,’ the expression of affectionate, less than a week, more than 1.7 million page views; once in March of this year ‘for the mother to child gifts ‘microblogging activities, just a week, won the 2157 and 1605 reviews hops, a total cost of promotion and dissemination, as low you can not imagine. This is the era of mobile social marketing new ways. Mobile Internet has been fully beyond the PC network en