[case] #8203;#8203;shana marketing- micro scouring operations god stories（[例] # 8203; # 8203;shana营销u2014u2014微洗涤操作神的故事）.doc

[Case] #8203;#8203;Shana Marketing: Micro scouring operations God Stories Research papers Download News: Today’s article with a very worth learning micro Amoy case unusual way a six-year micro Amoy Amoy brand. As the year ended 11 double, women Amoy brand of sturdy performance gives the left a deep impression on the wireless side of the business transaction has become a highlight of the explosive. Throughout the year, businesses in the wireless terminal operators play, in addition to more targeted Mobile operators outside the shop, also found that some of the businesses in leveraging new tools and innovative mobile games are played. A positioning Japanese sweet wind Amoy brand Women ‘Shana’ on the adoption of mobile phone platform Taobao public account ‘micro Amoy’, out of a ‘micro-custom’ user customization of the road. Speaking of customization, the biggest problem in the past business experience than how to quickly find the consumer end user’s needs, and also to ensure that end users consume certain degree of stability. This problem, test the water to block a lot of customization mode companies and businesses, but this year, leveraging micro Amoy platform, Shana women easily find a solution. A collection of radio, easy to lock the C-terminal needs As a founding six years Amoy brand of women, ‘Shana’ has accumulated hundreds of thousands of old customers, these customers are affectionately called ‘Nami.’ Lee, general manager of Shana’s just sharing, ‘said the Internet started as a brand, We are very concerned about the real needs of the market audience, attaches great importance to interact with old customers who shop Any talk to consumers in a timely manner interactive tool to gather their needs, we will first try. ‘ Lee has just admitted that although Shana set up a very comprehensive design team, but in the interaction with the consumer, they can always find surprises. Example, when they put the next quarter will be published commodity styl