[infographic] how to establish a good brand reputation（[图表]如何建立良好的品牌声誉）.docVIP

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[infographic] how to establish a good brand reputation（[图表]如何建立良好的品牌声誉）.doc

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[infographic] how to establish a good brand reputation（[图表]如何建立良好的品牌声誉）

[Infographic] how to establish a good brand reputation (Research papers Download News) complex message, many channels and a variety of equipment, although already familiar with, but have to admit that over the last decade to share and access information in a manner undergone tremendous change. Tech and social media beyond the scope of what we can understand, consumers are increasingly obsessed, increasingly dependent on social media. Therefore, understanding how to use social media to show their ability to attract consumers is essential for brands. Brand in order to establish a transparent, honest and online reputation, you first need to know: Five reasons consumers use social media: 32% of consumers in order to understand current events; 29% of consumers in order to search for a brand; 25% of consumers search for goods or services; 23% of consumers ask friends to give consumption advisories; 19% of the consumers in order to enjoy the brand content. Trust in the brand’s social media: 19% of consumers believe that the distinction between marketing communications, advertising, branded content and non-profit content easily; 30% of respondents do not believe what you see on Facebook; 25% of consumers I do not believe what you see on Twitter; 23% of consumers do not believe what you see on Instagram; 18% of respondents do not believe what you see on YouTube; 20% of respondents did not believe to see Blogs Content. Buying behavior: 62% of consumers when deciding whether to purchase an item or service uses social media; 42% of consumers admit that social media will not purchase intent and brand interaction; 32% of consumers said Facebook brand evaluation on influence purchasing decisions; 18 consumer representation on the YouTube brand evaluation will influence purchasing decisions. Brand assessment: 81% of consumers will look before buying merchandise online evaluation; 54% of consumers said that if you get satisfied with the goods will be posted onlin