[case] honey marketing star- by analyzing the behavior of the fans for the development of custom network red label（[例]蜂蜜营销明星u2014u2014通过分析粉丝的行为发展的自定义网络红色标签）.docVIP

[Case] honey marketing star: By analyzing the behavior of the fans for the development of custom network Red Label Research papers Download News: Red network has been able to red, largely behind the economy can not do without their company. Krypton 36 has been reported that some of them, such as round the rearmost such as Han, make short video mesh red hatching VS MEDIA, overseas Reds ‘search engine’ Boostinsider, vertical field of fast Beauty Beauty and the like. Recently I was talking to a new company called ‘honey star’ network red incubator companies. Honey star business level is divided into three parts: 1, grass-roots network red hatching; 2, red ripe network operators / commercial; 3, ‘import’ foreign net red. The founder of Di Qianhao pass graduation, worked at CCTV ‘China Love’, ‘FHM’ US Space Network. Talk down to think he is a very clear idea of the entrepreneur. First, the reason for the split roots and ripe red network into two business Diqian Hao think industry conditions decision. ‘Net Red violations are common even signed the contract, provided the penalty is useless. Many companies even rely on liquidated damages to make money, you have to run and run it, find it wants.’ Since the big red network difficult tie, honey star simply by superposition of individual transactions quickly realized. And in the development path of Di Qianhao not particularly optimistic about the quick money to ‘Taobao’ mode. One reason for the large volume difficult, profit margins are not high; the second is subject to internet. In particular, Taobao has started his own plan of people, want to do within the system network red agents and distributors, to some extent, the tightening of the inlet flow conversion. So honey net red sign star more toward entertainment star development. Butt companies, large or small for them according to different network red fan magnitude of job opportunities, such as advertising, gaming endorsement, or even directly into th