[case] #8203;#8203;luo ji marketing thinking- moon cake, said micro-channel power point five g#39;s([例] # 8203; # 8203;罗霁营销思维u2014u2014月饼,说微通道功率点五舌鳎# 39;s).docVIP
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[case]
[Case] #8203;#8203;Luo Ji marketing thinking: moon cake, said micro-channel power point five G#39;s
Research papers Download news: more than a year, Luo Luo Ji mentioned thinking fat moon cake thing to do on several occasions, as in the end why do moon cake, but it became a big secret, quietly buried in his own heart, nobody knows. Luo Ji thinking selling moon cake, always just a hypothesis, but when plump plump black Shuai Shuai Luo Zhenyu encounter black white crow, this little secret began to become a daunting task.
Who is the white crow is? Pocket through micro Mall CEO, Internet product manager of a large class people of God. Year in office Alipay Chief User Experience division, when it sensitive to perceived role of social relations in the electricity business in, so launched Alipay ‘ find someone to pay the ‘product project, although this last little product successfully on the line, but because it was Alipay and Taobao have a certain lack of’ social property ‘, making the product have not been able to play the original vision of the power and fun. When white crow again entrepreneurship, chose to micro-channel platform to launch a new electricity supplier revolutionary, naturally, he would ‘play a big’!
Therefore, selling moon cake, it becomes an experiment: to explore in this particular scenario micro-channel electric providers play, testing a variety of social relationships transformed sales traffic limit boundary, as the Luo Ji thinking micro mall open letter to the Luo Ji thinking Members have free access to do preliminary tests and Pathfinder.
Decryption: Why Sike moon cake 100 days?
Lo fat, one of the most active Internet community and micro-channel public account of the pioneers. White crow, an electricity supplier Sike socialization madman.
They both are in the heart of the future made the same judgment: the traditional electricity supplier has passed, micro-channel electricity supplier outlet being formed.
However, the micro-chan
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