二、三级市场中国车市的强劲引擎（Two or three tier market, the strong engine of Chinese car market）.docVIP

下载本文档

4
0
约1.92万字
约 13页
2017-09-06 发布于河南
举报
版权申诉

二、三级市场中国车市的强劲引擎（Two or three tier market, the strong engine of Chinese car market）.doc

1、本文档共13页，可阅读全部内容。
2、原创力文档（book118）网站文档一经付费（服务费），不意味着购买了该文档的版权，仅供个人/单位学习、研究之用，不得用于商业用途，未经授权，严禁复制、发行、汇编、翻译或者网络传播等，侵权必究。
3、本站所有内容均由合作方或网友上传，本站不对文档的完整性、权威性及其观点立场正确性做任何保证或承诺！文档内容仅供研究参考，付费前请自行鉴别。如您付费，意味着您自己接受本站规则且自行承担风险，本站不退款、不进行额外附加服务；查看《如何避免下载的几个坑》。如果您已付费下载过本站文档，您可以点击这里二次下载。
4、如文档侵犯商业秘密、侵犯著作权、侵犯人身权等，请点击“版权申诉”（推荐），也可以打举报电话：400-050-0827(电话支持时间：9:00-18:30)。
5、该文档为VIP文档，如果想要下载，成为VIP会员后，下载免费。
6、成为VIP后，下载本文档将扣除1次下载权益。下载后，不支持退款、换文档。如有疑问请联系我们。
7、成为VIP后，您将拥有八大权益，权益包括：VIP文档下载权益、阅读免打扰、文档格式转换、高级专利检索、专属身份标志、高级客服、多端互通、版权登记。
8、VIP文档为合作方或网友上传，每下载1次，网站将根据用户上传文档的质量评分、类型等，对文档贡献者给予高额补贴、流量扶持。如果你也想贡献VIP文档。上传文档

二、三级市场中国车市的强劲引擎（Two or three tier market, the strong engine of Chinese car market）

二、三级市场中国车市的强劲引擎（Two or three tier market, the strong engine of Chinese car market） In the view of automobile manufacturers, two or three grade market has been gradually from potential shares qualify as a blue chip, but because of the diversity of market differentiation and consumption, broad market of the two or three is not so easy to grasp. After the 2008 Chinese car into million times of the dream, of the 2009 car market growth is expected for the first time professionals also dropped to two digits (3% ~ 5%), from BITAUTO the results of a survey showed that more than 70% of the dealers are conservative and cautious attitude to the market, 2009 the car market downturn. Under the influence of the financial crisis, Beijing, Shanghai, Guangzhou and other first-tier cities car sales decreased in 2008, Dongfeng Nissan, Dongfeng Honda and a few other car manufacturers, most manufacturers have not been able to complete the yearly target. Almost all car manufacturers on this years growth rate forecasts are very cautious (usually around 5%), which is equivalent to only in recent years the average growth rate of 1/3, while in the global scope, this rate is still the highest. Two or three market rise According to new Huaxin International Consulting Co., Ltd. statistical analysis, in recent years, the average growth rate of the market to maintain at 10%, while the growth rate of the two or three market reached more than 20%, showing good growth. (editors note: the definition of the state information center will be thousands of car ownership more than 20 of the area of a market, 10 to 20 vehicles, two class market, 5 to 10 vehicles, three class market, thousands of fleet 5 to four below the market level.) Independent brands in the two or three market by consumers respected, to Geely, Chery, BYD, the Great Wall, Changan and other representatives of Chinas own brand share far exceeds the joint venture brand. The consumers in the two or three market pay more attention to the pric