中小企业为何未老先衰（Small and medium-sized enterprises are prematurely senile）.docVIP

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中小企业为何未老先衰（Small and medium-sized enterprises are prematurely senile）.doc

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中小企业为何未老先衰（Small and medium-sized enterprises are prematurely senile）

中小企业为何未老先衰（Small and medium-sized enterprises are prematurely senile） Lack of sustainable unique capabilities is the crux of the problem ??? we are in case nuclear model, always found a lot of prematurely senile of small and medium enterprises, these enterprises development for many years, but not long, to become the industry leader, it is difficult to get rid of low level development path formed over the years. ??? for example, as early as 1996 on the establishment of the OPPLE lighting, since sales still remain in the size of about 2 billion, and later years of NVC but it in just a few years time is beyond OPPLE, and Hongkong listed liyudiaolongmen. For example, the same is to do e-commerce, HC 7 years earlier than the creation of Alibaba, and now, compared to Ali group, Yu Huicong has been far from an order of magnitude. Yuan Yuan Valley, established in 1999, listed in 2007, but its annual turnover has so far only 240 million yuan. Why cant they continue to grow? Strategy, marketing, management, finance, channels, human resources, we can find the reasons for this or that, but in the final analysis is due to the lack of ability to support long-term development of the enterprise core. ? lack of ability ??? of small and medium-sized enterprises cannot establish the core competitiveness of one aspect of their own, or temporarily established the core competitiveness of a certain aspect but cannot be maintained, and it is not the core competitiveness of self hatching. ??? in the case of OPPLE, some analysts believe that OPPLEs growth path, play a decisive role and not a leader is not the beginning of look far ahead from a high plane, the wise strategy, but to participate in a forthcoming rise of the industry and with relatively weak competition, with completion of the primitive accumulation of their own. For such enterprises to grow up, often do not know whats up , summarize the experience, copy the experience also mentioned, to a certain extent will tend to be confuse