营销实例2（Marketing example 2）.docVIP

营销实例2（Marketing example 2） Marketing example, 2.txt51 self-confidence is the source of inexhaustible, self-confidence is galloping waves, self-confidence is the channel of rushing forward, self-confidence is the mother of true success. 15 seconds to do the company and self introduction, to attract the interest of prospective customers, so that prospective customers are willing to continue. To allow prospective clients to put aside their work and be willing to talk to you, the account manager should clearly let the client know the following 3 things: 1, am I representing that company? 2, what is the purpose of calling customers? 3, what are the benefits of the companys services to its customers? Account Manager: Hello, miss Chen Meili? I am a Fortune Securities Daniel Road business department Chen, our company specializes in providing enterprise idle funds investment planning, because today I call is our companys investment plan has been for many companies like you get outside the industry income, in order to understand whether we can work for your company, I want to consult your company at present is that from a brokerage service for you? Key tips: 1. Mention your companys name and expertise; 2. Tell the other person why he called; 3, inform each other what may be beneficial; 4, ask prospective customers related issues, so that prospective customers to participate. The opening types are as follows: 1. The same background method. 2, reason recommend law. 3 orphan clients act. 4, for the old customers opening remarks. Same background method: Chapter 1: attitude determines everything - the mentality of telemarketing marketers 1. attitude determines success or failure 2. success begins with faith 3. have a positive attitude 4. be enthusiastic about your work 5. does not 6. the blacksmith must own hard 7. charm comes from self confidence 8., establish the idea of serving customers 9., perseverance 10., a plough, a harvest The second chapter: quicken work telephone market