医药供应链企业间信任的影响因素的研究.pdf

目录 目 录 第1 章 绪 论··························································································································1 1.1 研究背景及问题的提出··························································································1 1.2 国内外相关文献综述·······························································································2 1.2.1 关于供应链信任的文献··················································································2 1.2.2 关于医药行业供应链信任产生机制的文献·············································3 1.2.3 国内外文献总结·······························································································4 1.3 研究的目的和意义···································································································5 1.3.1 研究的目的········································································································5 1.3.2 研究的意义········································································································5 1.4 本文的可能创新之处·······························································································5 1.5 研究的技术路线和结构安排·················································································6 1.5.1 本文研究的技术路线······················································································6 1.5.2 论文内容结构安排···························································································6 第2 章 相关概念界定及其理论基础··············································································8 2.1 信任及供应链信任概念界定·················································································8 2.1.1 信任、信用与诚信···························································································8 2.1.2 供应链信任内涵············································································