品牌突围路线图管理（Brand breakout roadmap management）.docVIP

品牌突围路线图管理（Brand breakout roadmap management） And for the preamble This article was written in August 2008, when the financial crisis in the United States just sprout, Chinese people are immersed in the Olympic Games for you, did not expect the storm of a prophecy! This is a remnant of the still unfinished, although want to continue, but the passage of time, no mood at the time! (August 13, 2009) It was meant to be in my own electronic magazine, but then the magazine didnt do it, and the article was forgotten -- many things are like this -- forgetting is a good thing. But this whichdiscussed has some forward-looking concept in todays basic have been realized, such as micro-blogs promotion, the rise of e-commerce; therefore, I feel that the brand, brand planning, the core is actually on the market must be forward-looking thinking and brave to implement. March 15, 2011 A battlefield, smoke After 30 years of reform and opening up the development of Chinese the wheel of history crashing towards a new century, although the period of twists and turns, the future is still rough, but Chinese has unquestionable confidence and attitude in the rise of the east of the world, opened her broad tolerance to the world, people of the five continents and four oceans are in this country feel with the western world from the cultural history, rich cultural heritage, and the humble people and economic development as the most powerful proof of the huge consumer market! And that will continue to attract the worlds business elite who want a slice of the world! And we also long ago in this no smoke battlefield, and the worlds heroes have launched a brutal battle for the market! Needless to say the day of the market is increasingly monopoly of foreign brands such as Procter Gamble, the automobile market is foreign brands accounted for the luxury retail market, foreign capital was relentlessly squeezed, alone in the fashion industry, fashion, jewelry, perfume, cosmetics and so on all foreign e