供应链管理-英文案例.docVIP

供应链管理-英文案例 英文案例 1．Analyze the following case. Many major retailers favor products that take up less storage space and stack easily. So packaging in logistics design is very important. 2. Analyze the following case. Improved design and packaging can reduce the logistics costs and help the firm to win the competitive advantages. 3．Analyze the following case. It is often possible to ship goods in bulk and only complete final packaging at the warehouse or even at the retailer. Final packaging can even be delayed until the goods are actually sold. This may save on transportation costs because bulk goods tend to be shipped more efficiently. 4. Analyze the following case. answer: 5. Analyze the following case. Resequencing refers to modifying the order of product manufacturing steps so that those operations that result in the differentiation of specific items or products are postponed as much as possible. This company utilizing resequencing to improve its supply chain operation. 6．Comprehensive analyses and applications. To leverage competitiveness of a firm, logistics (or supply chain management, or SCM) is the “last frontier”, please discuss in which ways that logistics (SCM) may contribute to the competitiveness of a firm competing in the marketing, and by what ways to achieve theses benefits? What barriers do you think it could meet in exploiting the logistics (SCM) competence? Suppose you are appointed to a logistics manager (SC manager) in a traditional manufacturing company, and you are expected to lead a department to enforce the logistics (SCM) of the firm, what plan and measures you are going to develop? What difficult you might encounter when you try to implement the measures and how do you plan to overcome the difficulties. Company logistics profile is given below: Product: White Household Electric Appliance (e.g. air-condition, washing machine) Market: mainly chinese market and part export Company location: Pearl River Delta Area Size or rank in the ind