China’s Diet and Health Maintenance.doc

China’s Diet and Health Maintenance 　　IF you turn on the TV at 5 p.m. in China， you will find a multitude of programs about diet and health maintenance， and such programs are becoming increasingly popular. The high audience rating of these shows in China is far above what is expected in France for the same type of program， despite its own culinary global influence. Among the best-known Chinese food programs， which are well received by all ages of the population， are Hubei Satellite TVs Gourmet， CCTV Internationals Traditional Chinese Medicine （usually ranked first among health programs）， Hunan Satellite TVs Encyclopedia （presented sometimes by foreigners， and often occupies second place in national audience ratings）， as well as BTVs Yangshengtang （health maintenance lecture）. Many of these programs are sponsored by brands of medicines or tonic foods， a mark of their great influence. In addition to television programs， there are in China a large number of books and websites about health maintenance and eating well as a preventative therapy against diseases. Discovering the secrets to healthy living through these media is very popular with Chinese people； Gourmets official microblog has more than 110，000 followers， for example. In a manner of speaking， making the right food and lifestyle choices are inseparable in China. “What Is It Good for？” Chinese health-food programs present a new topic every day， for example rules for healthy eating or how to prevent seasonal diseases. The shows’guests are often veteran doctors of traditional Chinese medicine or health experts， who introduce what food is good for what type of symptoms， for what time of year and even whether food for men and women need to be differentiated in a particular case. Of course， the aim is to inform which foods can help you improve your health. When Chinese people try something new for the first time， many may ask， “what is this good for？”rather than， “what does it taste like？” Th