商务交往中的中美文化差异.docVIP

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商务交往中的中美文化差异

毕 业 论 文 (2016届) 商务交往中的中美文化差异 The culture differences in commercial contacts between China and America 学 院 英语学院 专 业 商务英语 班 级 商务英语1202班 学 号 0310120219 学生姓名 翁彬青 指导教师 冯超 日 期 2016年3月26日 摘要 关键词 ABSTRACT With the accelerated development of global economic integration, more and more business activities in various countries, international business negotiations continue to flourish. However, the differences between different cultural mechanisms deepen the conflict between the two sides in the negotiation process. Solutions of different cultural value system, understand and respect for cultural differences can win in the negotiations. In Sino US business negotiations, both sides should be aware to the influence of cultural differences, understanding of cultural differences on Sino US business negotiation influencing factors, so as to take appropriate strategy makes the negotiations carried out smoothly. China is a typical country of collectivism, the United States is a typical individual country. There are great cultural differences between China and America. As China enters the new century and joins the WTO, the relationship between China and the United States has become increasingly close. The development of the global economy and market operation, the business negotiation has become one of the most important contents of international business activities. In business negotiation, inevitably will encounter cultural differences. Therefore, a better understanding of the cultural differences between China and the United States, for the Sino US business negotiation has important significance. Key Words :commercial contacts; culture difference; mode of thinking; negotiation; Table of Contents 摘  要 I ABSTRACT II Introduction 1 1 The Culture Differences In Commercial Contacts Between China And America 2 1.1Differences in language and non language behavior 2 1.2Difference Of Values 2 1.3 Difference of thinking mode 3 1.4Time concept difference 5 1

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