商务沟通基础（英文） 全套课件.pptxVIP

Business Communication FundamentalsChapter one Getting Readyi. The Definition of Business Communicationii. The Function of Business Communicationiii. The Categories of Business Communication iv. The Characteristics of Business CommunicationWhat is business communicationCommunication derives from a Latin word, commnuis, which means common. Communication is “the exchange of meanings between individuals through a common system of symbols” (Britannica, Volume 3, P496) Business communication, communication in the business setting, normally refers to effective communication achieved in a series of