商务沟通教学（东北财经大学）lecture 1-course introduction.pptVIP

Business CommunicationLecture 1: Course IntroductionZhenhua Liu 2015.09 Who am I? PhD in Management, DUT Post Doctor, Management science and engineering, DUT Visiting scholar at Carleton University, Canada Working experience as research assistant, reviewer for several international conferences Published 20+ papers and books (2 SSCI indexed,1SCI indexed,1 top journal) Research area: IT/IS adoption, e-/mobile commerce, social commerce, Wechat marketing, communication in GVTs Textbook Managerial Communication: Strategies and Applications 5th ed. Geraldine E. Hynes Other Reference Books: 1. Management Communication: Principles and Practice 3rd ed. Michael E. Hattersley Linda McJannet Main Topics to be Covered Chapter 0: Introduction Chapter 2: The Managerial Communication Process Chapter 3: Technologically Mediated Communication Chapter 5: Routine Messages Chapter 7: Managerial Listening Chapter 8: Nonverbal Communication Chapter 10: Conflict Management Chapter 14: Making Formal Presentations Course Assessment Assessment Due Date Weighting Attendance Week 1 - 17 10% Participation and performance Week 1-16 10% Two-four Quizzes Random 20% Final Exam Exam Week 60% You cannot miss more than 4 classes You must pass the final exam in order to pass this course Course Assessment Attendance: Class attendance will be randomly taken. If you miss one call, 3 marks will be deducted. (3 calls-10marks) You cannot miss more than four calls Late for the attendance call = Absence Ask for leave in advance (email)—1 mark deducted (Note: You have chance to supplement the quizzes) Course Assessment Participation Daily performance Students are required to answer questions, participate in in-class discussion 10% Course Assessment Two-four Quizzes Two-four quizzes will be conducted in class without prior notification. 5-10% each No Supplementary Quiz will be provided, generally. How to get excellent marks? The answer is…… Communication + Working hard ! Course Co